Vinny's & The Vibe.
SURE, THEY'RE NOT FOR EVERYONE, BUT DON'T FROWN. PENNY LOAFERS ARE TIMELESS, EFFORTLESSLY COOL AND SURPRISINGLY VERSATILE IF YOU ASK US. WE ALL KNOW THE CLASSIC BRANDS, BUT IF YOU CAN FIND THE PERFECT PAIR MADE BY A YOUNG DANISH BRAND, WHY WOULDN'T YOU SAY YES? MEET VINNY'S AND FIND OUT ALL ABOUT THEIR VIBE.
Vinny's founder Virgil has a special connection with penny loafers and dress shoes in general. They were the shoes that defined his childhood, often wearing his father's hand me downs - a family affair if you will. After his studies, launching a popular fashion blog (Superbial, for those that remember blogs), starting a brand called Les Deux and working for the Hypebeast-approved sneaker brand ARKK, it was a family trip to the Republic of Congo (where the family's roots lie) that ignited the spark. He wanted to do something of value, something with an emotional component.
An old family photo reminded him of the loafers he loved so much. So there it was. Named after his son Vincent, Vinny's was born. Since 2020, the brand has been steadily building their business, designing in Copenhagen and producing in a small factory Porto. Quality materials. Transparent production. Style that is sleek and graceful. Step by step, Virgil worked on expanding Vinny's, exposing more and more people to their vibe. “I realized that what we had to do is show our potential customers that the loafer is the next white sneaker. It’s an everyday shoe; a wardrobe essential.”
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